RocaJunyent and Malis & Asociados advise inConcert and Convertia on the sale of both companies to Linzor Capital Partners

In addition to the operation, the firm has advised on the execution of the agreements, both for the sellers and the buyers

Barcelona, 1 February 2022. RocaJunyent, together with the Argentinian law firm Malis & Asociados, has advised the founding shareholders of inConcert and Convertia on the sale of these companies to the investment fund Linzor Capital Partners. Along with advising on the operation, the law firm has also advised on the execution of the agreements, both for the sellers and the buyers.

The RocaJunyent areas involved in the operation were Tax and Corporate, led by the partners Jordi Guarch (Tax) and Xavier Foz (M&A), together with the teams formed by Carles Calafell (senior associate in Tax), Jordi Bermúdez (senior associate in M&A), Joaquim Via (corporate lawyer) and Javier Rodríguez (corporate lawyer).

inConcert’s technology is recognised worldwide and has been awarded on several occasions as one of the leading global “Contact Center as a Service” companies. inConcert provides its Cloud services in more than 30 countries, leading digital transformation processes in the areas of CX, Digital Marketing and Artificial Intelligence.

In addition, its partner company Convertia supports inConcert’'s clients in the transition to the new economy, driving demand generation in digital media and converting leads to sales on a large scale for different sectors looking to deploy strategies that combine organic marketing with digital advertising.

Linzor Capital Partners is a private equity fund founded in 2006, with a presence in Chile, Colombia, Mexico, Peru and Uruguay. The fund has capital commitments of more than USD 1.2 billion and has investments in various sectors, including financial services, education, healthcare, telecommunications and technology.